It is imperative for corporations to have corporate emergency or crisis management plans and procedures implemented. Although company facilities typically have site specific emergency response plans in place, corporate management will have a key role in improving the effectiveness of a response, public perception, and the ultimate impact on the business.
The goals of an effective Corporate Emergency Management Plans are to:
- Provide support to the site emergency management team for specialized resources, including legal, claims, and procurement.
- Coordinate communication with media, the public, shareholders, partners, and executive management
- Support the activation and implementation of business continuity plans to reduce the potential for business interruption.
Corporate Emergency Management or Crisis Management plans should provide:
- A system for assessing and prioritizing incidents
- Thresholds for activating the Crisis Management Team and notifying executive Management
- Guidelines to facilitate the set up and organization of the Crisis Management Center and other key facilities
- Procedures for activating the Crisis Management Team
- Current notification information for all Crisis Management Team members
- Roles and responsibilities of the Crisis Management Team members
- Communication and notification procedures to facilitate interaction between business units and Crisis Management Team
- Guidelines and checklists to facilitate an effective and organized response
A corporate Emergency plan, coupled with site-specific facility emergency response plans, is the foundation for maintaining preparedness and establishing policies in the event of an emergency.
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